I’m a PR Student Bossman!!

I was featured on Mopwater + Media Notes. Check it out!!

WTF is an Amafessional?

Great. There’s another “word” to add to your webulary (web + vocabulary = webulary, get it?). The word is “amafessional.” So WTF is an amafessional?
Amafessional (n): amateurs that compete with professionals “in opportunity, talent, and ability to produce quality work.” See this post from the WSJ and the daily (ad) biz for more information.
Technology has [...]

What’s your personal brand as a professional?: Definition

(Part 1 in a 3 part series of branding yourself)
In no way am I an expert of any kind. For one reason: the skeezy spammers and posers that plague the social-marketing-professional battlefield have turned expert into a six letter cuss word (along with “superstar,” “rock star,” “guru” and “maven”).
With that said, there are a few [...]

Use the generation gap to land your next job

While researching a project, I was lead to an article that described challenges of a workforce full of generation gaps.  Reading about Gen Y was like reading a horoscope: insanely general in its description, but alarmingly correct.  I’m every bit a product of my generation, and that’s totally O.K.  Here are my tips on using [...]

Freelancing? Don’t knock it ’til you try it

My heart goes out to the class of 2009. Four years of grueling academic work and (if you were smart) at least one internship all for a piece of paper that probably arrived in the mail and entrance into a world made difficult by the old folks. That piece of paper was suppose to be [...]

The Future is… NOOOOW

Recently there’s been a rise of chattering about new roles within PR, advertising, branding and social-media agencies.  If you haven’t been overwhelmed with talk of how the pope’s tweets cure cancer, then maybe you’ve heard some of these new job titles.  Here are my favorite future PR roles that you can get now (and links [...]

A List of 4 Links from my Mentor at GottaMentor

Top 5 Recruiting Mistakes Smart People Make
Using Social Media To Create Job Leads
Don’t Let Your Online Profile Sabotage Your Job Prospects
Why Your Elevator Pitch is So Important and How to NAIL IT!!

Skittles New Approach?

Let the fans create the homepage. That’s what it looks like to me.  Skittles, my favorite candy, has ditched the traditional website and gone with what looks like a rip-off of Modernista!’s approach to their website.  Check out Modernista! before you check out Skittles.  What do you think? I like the idea: it [...]

Watch the Super Bowl Ads as they happen

You can watch the Super Bowl ads on Hulu as they happen.  Check out this widget, too.  And if you’re on twitter, use #superads09 when you’re tweeting about the big day.
ZM

Learn to study and take tests more gooder

By watching video.  I downloaded HowCast for my iPhone and never really used it.  Yeah, I looked-up a video on how to have sex in a car, but what else was it good for?  Well it’s good for improving your study habits, taking tests and all around professionalism.  Here’s a video on speed reading so [...]