Archive for November, 2008

Podcasts Every Budding PRo Should Listen To

Podcasts are awesome.  Why?  Free.  Entertaining.  Educational.  Informative.

The best and worst aspect of podcasts is that ANYONE with a mic and 5 minutes to spare can make one.  I’ve wasted so much time when I go on a podcast-exploration binge subscribing, listening, deleting and unsubscribing from useless podcasts I’ve downloaded in my zeal to discover audial (sometimes visual) stimulation.   But my heart races and a smile crawls across my face when I find a podcast that blends just the right amount of music, sound effects, industry jargon and infotainment that makes for a fantastic listening (sometimes viewing) experience.

It’s taken me all of an excruciating semester to compile a “perfect” list.  It’s still growing, but I have enough to give a list of “Must Listen To Podcasts for the Budding PRofessional.”

Here it goes:

  1.  Quick & Dirty Tips– Like a $2 hooker my favorite podcasts are quick & dirty.  And much like a $2 hooker, each podcast lasts for two to five minutes and a listener walks away with a surprise.  But instead of a burning sensation, listeners of QDT hopefully learn something.  My favorites: Grammar Girl’s Quick and Dirty Tips for Better Writing, Modern Manners Guy’s Quick and Dirty Tips for a More Polite Life, Get-It-Done Guy’s Tips for Getting Things Done, Legal Lad’s Quick and Dirty Tips for a More Lawful Life, The Digital Marketer’s Tips for Building Your Business, Sales Guy’s Quick and Dirty Tips for Getting the Deal Done, Make-It-Green Girl’s Quick and Dirty Tips for an Earth Friendly Life and The Public Speaker’s Quick and Dirty Tips for Improving Your Communication Skills. You can find a full list of all the Quick and Dirty podcasts (which include a podcast for mothers and healthy living) at their website.
  2. National Public Radio– So what if you can’t listen to your favorite 5 pm show because of happy hour… I mean studying. Staying current is as easy as hitting the “subscribe button” in the iTunes store.  You can listen to Terry Gross in all her glory, hear fresh news on business and enjoy INSANELY interesting, but bizarre developments in science (did you know there is a fungus that creates pure diesel?).
  3. Freelancer’s Unite!!!– From the creators and contributors of FreelanceSwitch, this podcast deals with everything freelance.  I feel like I have an intimiate relationship built with the hosts of Freelance Radio because they are so down to earth, real and practical.  If you’re not convinced freelancing means anything to you as a college student, stay tuned for my post on freelancing being the new internship… especially in a down economy.
  4. PR (Boot) Camp– PR Camp is a video podcast where host Kathe Stanton discusses issues related to PR (mostly media related): leveraging media coverage, what exactly a media alert is, tips on writing features and creating media room info.  The shows average two to three minutes so PR Camp is especially great while you’re waiting for a cronically late professor.

What are your favorite podcasts?  Do you listen to any of these podcasts and if you do what do you think of them?  I would swear by most of these and encourage you to check them out. 

ZM

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Moms Mad at Motrin

I can’t believe people are getting mad about this… Grow up.  It sounds like you need to be in the sling, baby-back-pack or harness cause you’re acting like a child.  Watch here:

ZM

College Students- Stop Stressing and Create a Happy Life

(My first book review for college students)

Are you a perfectionist? Did you lose that spark and passion for learning?  Did you become afraid of those BIG ideas you used to have?  I did and according to Maria Pascucci, college grad and author of Campus Calm University, I’m not alone.  When this happens it makes school lonely, unpleasant and unbearable.  I almost became a statistic and drop-out because I felt… apathetic.  I just didn’t care about that BA because of all the BS I was going through mentally due to teachers and class.  Luckily, I’m stubborn and I held out until a faculty member reinvigorate my passion for people and college.  But if you don’t have a very giving faculty member at your school what can you do?

 

Maria Pascucci, author of Campus Calm University

Maria Pascucci, author of Campus Calm University

 

 

In Campus Calm University Pascucci discusses some of her real life situations and feelings she experienced while completing her degree.  At the beginning of the book, I was hooked and could instantly connect with Pascucci.  By the end of the preface I felt like a load had been taken off my shoulders.  It was definitly refreshing.

Her writing style is easy to read and energetic which is nice when you’re always reading text books which are dry and technical (it makes my brain hurt and kills my soul).

Her advice (like thinking BIG and surrounding yourself with positive people) is to the point and never condenscending.  But most importantly it is appliccable to any college student who is feeling stressed out by school and life.  

I’m tossing around the idea of doing a collegiate holiday wish list and this book will definitely be on it.  And it’s only $20.  It’s one of those great books to use as a book club read or pass around once your finished. 

Campus Calm University is more than a book.  There is a podcast and affiliate network.

I give this book 15 credit hours out of 15 (that’s like 5 out of 5 stars).

ZM

Twitter Tips and Tricks for Successful Networking

…are you being left behind on Twitter?  I would say that Twitter is the new black.  It seems that EVERYONE is on Twitter (even God).  You can use these basic tips for catching up if you’re just getting on board.  But first here is a description for what Twitter is: the premise for this social networking site is to answer, “What are you doing?”  At any moment.  At anytime.  With any idea that pops into your head.  The fun part about answering the question is that you only have 140 characters to do it.  Think Facebook status updates, but on the go and a little more fun.  Twitter can be used for fun with friends, you can network with other like minded PRofessionals, take on an alter-ego or just bitch because people hear.  

The magical part of Twitter is the Tweet-ups (flashmob like events where tweeple [people + twitter] decide to meet up so they can finally see what @sexystud4u really is like in person).  Tweet-ups are great, free opportunities for networking with your peers and seniors.  I like to think that I’ve made great connections and friends at the Tweet-ups I’ve attended.  

You can use Twitter on the web, AIM, GTalk, Jabber, by phone (the number is 40404) or downloadable applications.  I love to use Twitteriffic for my iPhone and it lets me stay up to date on the Tweeple whose updates aren’t pushed to my phone by SMS (don’t ask me what that stands for… maybe in another post).

So if you’re not using the web, here are some commands you can use from your phone or instant messanger:

  1. get– this command gets all your friends’ recent updates.
  2. on or off– it turns on or off (get it) updates so you don’t have to wake up when all your social media friends start fighting over what Twitter’s new business model should be at 1 am.  Trust me… It will happen.
  3. leave– when you’ve had enough of what @billy_bob is saying about President-elect Obama, you can completely unfriend him by sending leave + username (for example leave billy_bob)

The real meat of conversatin’ on Twitter comes with these commands:

  1. @username– you “@” someone to get their attention.  it’s like saying, “hey!”  Everyone who follows you will see this message so it’s not for private messages.
  2. D Username– if you want to tell someone how much you love them or if you want to talk about the prick who won’t shut up about all his wonderful new media ideas and how his new blog post just popped up on the front page of Digg then you can send a direct message by putting the letter “D” in front of someone’s username (example: d username can you believe this guy? what a nerd, bet he still lives with his mommy).

Now go out and tweet (the verb form of twitter or a noun describing the message one sends) your heart out.

@zh3n has a great blog on the differenct applications, etc for Twitter.  Check her out here
And you know.  And knowing is half the battle.

 

ZM

@zakmo

P.S. Leave you tips and tricks for Twitter in the comments.

Etiquette Lessons Now in e-book form

When Dallas Teague-Snider spoke to the UAB chapter of the UAB PRSSA, it was a refreshing experience (read about it here).  It reminded me of all the etiquette things I SHOULD be doing, but I’m not always conscience of them.  Well here’s your chance to polish up for your next meeting, dinner or networking party. 

Dallas will be releasing an e-book full of helpful etiquette lessons for all kinds of business situations.  It should be finished by the end of November and you can place pre-orders now.

If reading isn’t your thing (what are you doing here?), then you can participate in a free webinar on November 5th or you can see Dallas LIVE at one of her workshops.  Register for the webinar here and you can check out her workshop dates here.  As I’m writing this post, her next workshop is scheduled for Friday, November 21st at 8:30 am until noon.  The location is in Birmingham.

 

Peace to your Mother.

 

ZM