Archive for the ‘ Advertising ’ Category

Watch the Super Bowl Ads as they happen

You can watch the Super Bowl ads on Hulu as they happen.  Check out this widget, too.  And if you’re on twitter, use #superads09 when you’re tweeting about the big day.

ZM

I wonder if the ad men behind this ad….

…..had as much trouble as the ad guy IN the ad coming up with this “brilliant” idea.   I’m not sharing this because I think it’s great, entertaining or cause I have a sick love for talentless little blonde girls and their hack fathers.  Supposedly the “PC” in this commercial is actually a Mac.  What do you think?  Let do a poll in the comments.

So what is it…?  A PC or a Mac?

ZM

Sticking with the Same message could be ‘marketing suicide’

According to adage.com blogger Marc Brownstein it’s ‘marketing suicide’ to not adapt your brand’s message to reflect America’s economic crisis.  Marc mentions two brands in his post: Hyundai and Wendy’s.

Hyundai is capitalizing on capitalism’s shortcomings by offering the-recently-unemployed money back for returning their car.  It’s called the Hyundai Assurance Plan.  Marc says, “It struck me as daring, but also very smart…”

Then we have Wendy’s 3Conomics.  Personally, I sold my fast-food-craving-soul to Wendy’s when they came out with side salads instead of french fries (mmmm, watered down side salads, a guilty pleasure).

Now Wendy’s is offering “3 waaay better sandwiches” to cash in on cash strapped consumers.  The commercials for 3Conomics are still very Wendy’s in humor and delivery says Marc, which is probably welcomed in humorless times.

What do you think?  There are other examples of brands changing their message, so which one’s are your favorites?

I couldn’t find a video of the actual Wendy’s commercial or a bio Marc so I hope you enjoy the above clip from the now canceled Mad TV.

ZM

Claus – This isn’t yo’ momma’s Santa

I’m really loving the Palm Centro Claus commericals.  They crack me up on so many levels.  It’s like Santa said, “Screw these kids that don’t believe,” developed a cocaine addiction (you know to lose the weight) and then bought a new cell phone.  Here is one of the ads that’s airing on TV:

Then you have this video of Claus selling Dauner, the reindeer:

I’m really loving these ads and video.  Good job Palm Centro.

 

ZM

Who Does it Better Best Buy Canada or Best Buy US

Courtesy Amy Corr of Section Three: Out To Launch, a blog from MediaPost.com, I learned that Best Buy is running two seperate series of holiday commercials.  

Here’s one from Canada that’s going for funny over sentimental: 

Here’s one from the US going for sentimental over funny:

 

Which do you like more?

 

ZM

Moms Mad at Motrin

I can’t believe people are getting mad about this… Grow up.  It sounds like you need to be in the sling, baby-back-pack or harness cause you’re acting like a child.  Watch here:

ZM

Scary-Ass Skittles Commercial

This commercial is kind of old, but my friends and I were talking about it.  I said I want to blog about (got some eyerolls, cause I’m that guy).

To my shock and horror, there is a part of the skittles commercial I’ve never seen before……. Turns out Tim, the man with the Skittles Midas Touch, has committed manslaughter….  I wonder if Tim met Dionysus like Midas did OR if he is the outcome of some Skittles experiment gone awry OR maybe this is what happens when you touch the rainbow.

 

ZM