Posts Tagged ‘ amafessional ’

WTF is an Amafessional?

Great. There’s another “word” to add to your webulary (web + vocabulary = webulary, get it?). The word is “amafessional.” So WTF is an amafessional?

Amafessional (n): amateurs that compete with professionals “in opportunity, talent, and ability to produce quality work.” See this post from the WSJ and the daily (ad) biz for more information.

Technology has been an amazing equalizer for creatives and opinionated word-wranglers. However, I believe that when anyone can call themselves a professional (insert profession), no one really is. There will have to be equilibrium; standards will be introduced, acronymic-professional organizations will spring-up and degrees will be required.

Z